Ads
-
Industry News
Skyscanner introduces new advertising platform based on first-party data
Skyscanner, world leader in travellaunches a new and advanced advertising solution: Skyscanner Ads Platform. Created in collaboration with airlines, online…
Read More » -
Industry News
Microsoft Advertising and GroupM multiply advertisers’ reach with Modeled Audiences
Digital marketing has undergone a radical transformation in the last decade, and Microsoft Advertising and GroupM can boast being a…
Read More » -
Industry News
Digital Marketing and Electronic Commerce stands out as one of the careers with the best conditions
In the current work environment, characterized by the digital transformation of companies, marketing masters digital have positioned themselves within the…
Read More » -
Industry News
Industry Pulse 2025: IAS analyzes the main digital trends of the coming year
Integral Ad Science (IAS)a leading global platform for media measurement and optimization, has published the fourth edition of its annual…
Read More » -
Industry News
OpenAI recruits its first CMO to boost its marketing strategy
The overwhelming popularity of OpenAI had until now been built fundamentally organically, but ChatGPT’s parent company wants to professionalize its…
Read More » -
Industry News
Ads could be coming to ChatGPT and other OpenAI products
Some will probably hate the idea, but advertising could soon colonize ChatGPT. Sarah Friar, head of finance at OpenAI, recently…
Read More » -
Industry News
Digital marketing services that are essential to stand out on the internet
Sooner or later, all companies must invest in digital marketing to position their brand, to make themselves known to their…
Read More » -
Industry News
Invibes launches new specific solutions for the Travel and Tourism sector
As travel demand surpasses pre-pandemic levels – with a 110% increase in bookings expected by the end of 2024 –…
Read More » -
Industry News
The most effective CRO agencies to improve your conversion in 2025
If you own an online business, you are surely familiar with the acronym CRO (Conversion Rate Optimization) that refer to…
Read More »