What is Instagram Reels? Keys to take advantage of the short videos of the platform

Los Reels the Instagram They are a format widely used by users of the social network. This type of short videos was integrated In 2020 on the social network And there are already millions of the adepts of this functionality of the platform.

While it is true that videos were already very present in the social network for years, reels are not the same as Instagram’s stories. The main difference is that in Instagram stories you cannot pause the recording and return to resume: that is, the user has to record the entire content “of the pull”, while Reels are videos that are composed of audiovisual fragments.

What are Instagram reels?

Instagram reels are Short videos of 15, 30, 60 and up to 180 seconds which can create the users of the platform to show any type of content. These videos are made with the tool of the same name integrated into the application, where the creators They can record and then edit their clips. The edition of these videos offers numerous possibilities: you can include music, effects, voiceover, subtitles and many options.

To access the Instagram Reels sectionyou have to open the Instagram chamber, where the functionality is located. At the bottom, there are several options is among the options of «History» y «Straight«. Likewise, you can record a reos or upload some video of the photo library as Reel, selecting the “+»Which is in the middle of the lower low application. As if it were publishing a normal post.

On the other hand, Users can see in their feed the reels of the people they follow. In the case of having a public account, you can share them with the entire Instagram community through a space in the “Explore” section. Thus, the “Explore” section offers everyone the opportunity to become creators on Instagram and go further.

This is how Instagram Reels works: steps to create the best video

This form of entertainment, which resembles the videos of Tiktok, has more and more followers since Creating a Reel on Instagram is quite simple. Next we explain how exactly this section of the social network works and how to create fun, attractive and hook the public.

As explained by the Instagram information page, To create a reel you have to follow the following steps. The first thing to do is open the camera, go to the Reels tab and tighten the button to start recording the different clips. You will see an indicator of progress at the top of the screen as you record. If you prefer, you can also select different videos from your gallery and combine them later.

Next, once you have already selected or recorded the clips, it is time to edit the video. On the left side of the screen, creative tools will appear with which to let the imagination fly.

1. Timer: To record clips with your hands free, put a timer and so, once pressures to record, you will see an “3-2-1” count that will tell you when you can start recording.
2. Alignment: One of the things that characterizes Reels, compared to the videos created on other platforms, is that they are usually well thought out. In the “alignment” function, users can align the objects of the previous clips before recording the following so that the transition from one clip to another is as natural and fluid as possible. This serves, for example, for videos in which a person with different outfits appears, a very common idea in this type of creations.
3. Speed: With this option, you can accelerate or slow down the video or audio that you select so you can keep up or create videos in slow camera.
4. Audio: The “soundtrack” is a tremendously important element in any video. Pressing in the audio option, you can access the Instagram Music Library and choose the song that best suits your Reel. An original and proper audio can also be recorded. In this case, the audio will be attributed to you and, if you have a public account, people can create reels with it.
5. Layout: As is the case in the Instagram stories section, in the reels you can also record clips by dividing the screen with the layout option, which allows you to create a kind of “audiovisual collage” of several pieces.
6. Effects: Finally, to record clips with different effects, you can select them from the gallery. The effects have been developed by Instagram and creators from all over the world.

Once you have created the video, go to the screen to share, where you can save a draft, change the cover image, add text, hashtags and even label friends.

The videos will appear in your profile, Specifically in the second tab (between which it shows the uploaded photos and that of photo labeled) and also in the main grid, although they can be deleted if you do not want them to be seen along with the photographs.

If you have a public or private account, You can share the reos in your stories, with your best friends or in direct messages. In this case, the Reel will follow the same behavior as a normal Instagram story and will not be shared in “exploring” with other reels, it will not be shown in your profile and will disappear after 24 hours.

New functions that facilitate the edition of videos

In order to continue reinventing and facilitating creations to its users, Instagram has added lately new functions to its reels section, that in addition to allowing more imaginative possibilities, collaborations between creators and brands make more feasible.

These are The new functionalities of the social network that open a large range of options to give wings to creativity.

1. Templates: To facilitate the edition of the videos, Instagram has launched its own templates, which allow you to create reels in a simple way by the preload of audio and clips markers. Thus, you just have to add your own photos or video clips to complete the creation. To access the available templates, play the camera icon on the «Reels» tab.
2. Dual mode: Another of Instagram’s most recent novelties is the dual mode, which gives the possibility of recording content at the same time as the live user reaction. With this camera function, you can record simultaneously using the front and rear cameras of the phone and, thus, share content from another perspective.