The design and development platform Figma adapts its product and service for the Spanish market
FIGMAthe design and development platform for equipment that create applications, websites and other digital products, is adapting its product for the Spanish -speaking market. This Includes a complete product translation, culturally adjusted interfaces and a specific support service for Spanish -speaking users. Throughout the year, Figma will continue to invest in your global community and plan to expand the location of your product to more languages.
“As we continue to grow internationally, we are pleased to offer a Figma experience totally adapted to Spain,” he said Yuhki YamashitaFigma product director. “Our commitment goes beyond translation: we want to understand thoroughly and respond to the specific needs of design and development of companies and product equipment in Spain,” he continued.
Figma already has a solid presence in Spain, since many of the country’s main companies, such as Amadeus, Banco Sabadell, Cabify, Seat, Repsol and TelefónicaThey use their platform to move from an idea to a product in one place. Currently, almost half of the IBEX 35 companies trust Figma. In 2024, more than 1.5 million files were created in Spain. On average, almost 34,000 files are published in Figma a day throughout the country.
Telefónica, one of the largest telephony operators and mobile network suppliers worldwide, expressed its enthusiasm for the location of the platform. «We are already regular users of Figma. It is an essential part of our design and development infrastructure. Its specific approach to the Spanish market is great news, since it will significantly improve our design and collaboration flows, which will allow us to work together more efficiently, ”he said Silvia López SerraChief of Product and Design of Telefónica.
Figma seeks to approach your community in non -English -speaking countries
The community of Barcelona of Friends of Figma (FOF) – a community of inclusive creators led by users of Figma – has more than 2,000 active members, which makes it the most popular city in Figma worldwide. And the Figma community in Spain continues to grow.
85% of the monthly active users of Figma are out of the United States, and approximately 50% of income comes from markets other than the American. In addition, almost two thirds of active users weekly consider that they have a function that goes beyond traditional design, including a third of developers. With its expansion to new languages, Figma reaffirms your commitment to adapt to the needs of your global community, regardless of your function or location.
Since its inception, Figma has been a global company. Now, with his location efforts, he approaches his community even more in non -English -speaking countries. Spain joins Japan as one of the first markets to have a completely located productpaving the way for the incorporation of more languages throughout the year.
José Sánchez-Blanco, main product designer in Cabify, one of the most relevant Scaleups in Spain, said: «Figma has completely transformed the way we share ideas and collaborate in Cabify. Having the platform available in Spanish makes it even more accessible to our team, since it will allow us to communicate and create at a much faster rate ».
Figma bets on AI and the development of new products
The location It is aligned with the continuous expansion of Figma in terms of artificial intelligence capabilities and the development of new productsdesigned to support the entire development process, from conception to the creation of the product. In 2021, Figma launched Figjam, an online slate tool that allows teams to meet, share ideas and work as a team. In 2023, Dev Mode presented with the aim of helping equipment to transform designs into coded products. And in 2024, Figma Slides launched, a tool that takes advantage of Figma’s powerful design and collaboration capabilities to help teams create shocking presentations.
Lucie BordeauxVice President of Figma Emea, says: «By making Figma products available in Spanish, we are breaking the linguistic barriers and helping more teams to give life to their next revolutionary idea. I am looking forward to seeing what our Spanish community builds ».
Millions of people worldwide use products created with Figma. The platform provides service to companies of all sizes, from start-ups to large international companies, including Airbnb, Google, Puma, SAP and Volkswagen, among others.
Figma will be available in Spanish through a staggered release that will begin on March 27 and will foreseeably conclude on April 17. In addition, the company will celebrate its annual user conference, Config, in San Francisco (May 6-8) and in London (May 14), where it will present new products and functions to optimize the product development process.
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