Industry News

APIDE is born, the Association that is committed to professionalizing Influencer Marketing in Spain


In the direction to go the professionalization and regulation of the activity of content creators and digital talents in Spain, is born the Association of Digital Influence Professionals of Spain (APIDE). This organization has been responsible for bringing together representation agencies for content creators in the digital field, with the aim of protecting their rights, promoting best practices, combining criteria, standardizing processes and promoting an appropriate regulatory framework for the sector, helping build a good image of the group, both nationally and internationally.

In this first phase has been supported by the agencies Bushido Talent, Grupo GO, Hamelin Agency, In Management, Keepers, Let’s Be Group, Lolita Manager, Nickname, Okiko/Creatives, SO Media Group, Tkers y Youplanet.: Bushido Talent, Grupo GO, Let’s Be Group, In Management, Hamelin Agency, Lolita Manager, Okiko/Creatives, Keepers, Nickname, SO Media Group, Tkers y Youplanet.

As part of its strategy, APIDE has initially defined an operating model based on coordinated collaboration and respect for national Community legislation. This ensures that your activity in other countries not only complies with current regulatory frameworks, but also reinforces trust with your partners and stakeholders.

Regarding the international level, APIDE aims to establish alliances with different stakeholders, promoting the transfer of knowledge, good practices and the development of joint projects. This global approach thus reinforces the association’s commitment to excellence, sustainability and innovation.

APIDE members

By being part of APIDE, you contribute to strengthen the work network that is currently serving talent interestsand also facilitates dialogue with large media and advertising agencies, with which, in turn, it is expected to be able to work together to optimize work processes and build bridges of beneficial cooperation for all parties.

Additionally, members may participate in training programs adapted to the needs of the sector, from practical workshops to talks with experts on the latest trends. These initiatives not only seek to improve the skills of associates, but also to keep them updated in an environment that is constantly evolving.

«With APIDE, we want to give representation agencies in the influencer marketing sector a space to obtain advice and collaborate, always based on transparency and professionalization. “It is a step forward that benefits all of us who are part of a sector that is growing more and more,” shares Sergio Barreda, president of APIDE.

The values ​​of the Association

The association also guarantees transparency and encourages the active participation of all its members. As one of the fundamental pillars of its structure is the General Assembly, the main decision-making body, which ensures that each member has a say in important decisions. On the other hand, the Board of Directors will be responsible for daily management with a collaborative and selfless approach, since its members do not receive remuneration.

The creation of APIDE marks a turning point for influencer representation agencies in Spain. With its model, the association It will promote essential values ​​such as professional ethics, excellence and innovation, thus strengthening a more solid and professional industry.



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