Easymailing renews its website and improves its email marketing functionalities

Easymailing has taken an important step towards continuous improvement with the launch of its new website, a redesign that not only optimizes the user’s experience, but also facilitates the navigation and understanding of the functionalities that the platform offers. With this change, the tool is more accessible, clear and efficient, focused on optimizing email marketing strategies in a professional and automated way.

A more intuitive and scalable website

Its new interface has been designed to simplify and expedite the user experience, with a more fluid and intuitive navigation that responds to the needs of each type of business. A redesign that allows companies to climb their email marketing strategies more easily, always maintaining a high level of efficacy. With a change that reaffirms the mission of Easymailing To offer a powerful, safe and accessible platform, designed to help professionals to maximize their results.

Woocommerce to optimize email marketing in eCommerce

One of the most outstanding additions is the official integration with WooCommercewhich allows ecommerce to automate the management of customers and orders, facilitating the creation of personalized email marketing campaigns. An especially useful integration for online businesses, since it offers a series of key advantages:

• Automatic import of customers and orders, which ensures that the database is always updated.
• Communications automation According to the purchase behavior, such as welcome emails, purchase reminders or post-sale follow-up.
• Abandoned cart recoverywith campaigns designed to encourage conversion and reduce the loss of sales.
• Advanced segmentation of the database, allowing to send more relevant messages according to the purchase behavior of the customers.
• Detailed analysis of each campaign, which facilitates the continuous optimization of the strategy and improves profitability.

This integration not only optimizes email marketing management, but also improves profitability, ensuring that each message arrives at the right time with the most effective content.

New templates and greater security

The redesign also brings improvements in personalization and security. Easymailing has incorporated more than 1,400 professional templates Organized by industry and type of communication, allowing companies to create campaigns adapted to their needs without the need for advanced technical knowledge.

As for security, the platform now has two steps authentication (2FA)an extra layer of protection against unauthorized accesses that improves multiple accounts management and guarantees a safer use experience.

More integrations to enhance digital marketing

Easymailing has also expanded its integrations ecosystem, adding key tools such as Zapier, Elementor, WordPress y Facebook. In the near future, the platform will also add Shopify, which will reinforce its ability to integrate with the main solutions of digital trade.

With all these improvements, Easymailing It continues to reaffirm its commitment to innovation and support to companies that seek to carry their email marketing strategy to the next level, with a more robust, safe and easy to use platform.