Industry News

Access returns with new identity and a firm commitment to technological innovation


After more than 35 years of experience offering solidity, trust and strategic solutions, Rebold Communication is again Accesso. The company’s ISPD is accompanied by a strengthening of the internal development capacity of technological solutions in a new stage that leads Héctor Linares, Country Access Manager. Rebold, For its part, it maintains its marketing service activity as a full-service partner focused on promoting brand growth through the integration of strategic planning, technology and talent.

acousse It offers medium intelligence services and specializes in the monitoring and analysis of the impact of communication strategies in social media and networks. It combines own technology and a team of experts to guarantee effective results, facilitate decision making and optimize communication strategies. In this new stage, acousse It reinforces your commitment to well done work, maintaining a team of specialized professionals who provide value to each project. In addition, it will continue to develop solutions to this For customers who require a personalized approach.

Commitment and projection

“We recover the name that made us the reference of the sector,” he says Héctor Linares“To connect with the roots and, in turn, renew ourselves to continue advancing.” Among the changes, the creation of a hub of own technological development that allows us to respond to the needs of customers and adapt better to the current digital environment.

The company structures its activity in three business units. Monitoring It offers communication professionals control of their informative environment thanks to the monitoring of media and social networks, real -time alerts and personalized summaries. Intelligence It is focused on supporting strategic decision making through the analysis of brand perception, measurement of impact on social media and networks, as well as monitoring of sponsorship actions. For its part, Tech Develop custom -based solutions based on advanced technology and artificial intelligence, which improve information management and make customers available to innovative tools and linguistic services backed by a solid corpus of data.

For Héctor Linares, «our essence is maintained and rebranding is a natural and necessary evolution to continue growing. We continue working to always provide the best service to our clients and offer solutions aligned with current needs, in a context marked by the great technological development we are living. In addition, this new stage drives us to look beyond our borders, with the ambition to expand our international presence ».

Corporate context

The company is reinforcing its services and finalizing the launch of access360 Pro, an innovative platform that will mean a qualitative leap in the monitoring of media. Designed with advanced technology and great versatility, this solution will adapt to the needs of all types of customers, consolidating the commitment of acousse With excellence, personalization and constant evolution of the sector.

For its part, Rubén Jerez, Country Manager of ISPD in Spainhe points out that “with the launch of access culminates the transformation process that we have undertaken in ISPD to give each of our brands – the own access, Rebold, antevenio, B2Marketplace, Dive and Mdirector – the appropriate space and approach, thus reinforcing our ability to anticipate the needs of a market in constant evolution and continue offering a service of excellence.”



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