Industry Updates
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Industry News
2btube: connecting brands and audiences for ten years
A decade ago, when influencer marketing agencies did not yet exist in Spain, Fabienne Fourquet y Bastian Manintveld founded 2btube…
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Industry News
Industry Pulse 2025: IAS analyzes the main digital trends of the coming year
Integral Ad Science (IAS)a leading global platform for media measurement and optimization, has published the fourth edition of its annual…
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Industry News
The United States ratifies the blocking of TikTok and sets a deadline for its ban
The future of TikTok in the United States remains uncertain. The vertical video platform faces a possible ban in the…
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Industry News
These are the 10 most viral styles or aesthetics among Generation Z: the influence of Dress to Impress
In the midst of the digital age, Generation Z has taken the reins of a new form of visual expression…
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Industry News
SEO strategies that are transforming digital marketing in 2024
In this article, we will explore the SEO strategies that are marking a before and after in the marketing digital…
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Industry News
Boost your business globally thanks to international SEO
He SEO (Search Engine Optimization) is one of the most fundamental strategies in marketing digital. It refers to the set…
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Industry News
Havas Play and Arena Media analyze digital tobacco marketing on social networks
The Spanish Association Against Cancer awarded through competition to Havas Play, the transmedia content accelerator of Havas Media Network, and…
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Industry News
Accenture Life Trends 2025 predicts the dynamics that will change relationships between people and companies
More than half of people question the content they see online and the 62% states that trust is one of…
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Industry News
OpenAI recruits its first CMO to boost its marketing strategy
The overwhelming popularity of OpenAI had until now been built fundamentally organically, but ChatGPT’s parent company wants to professionalize its…
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