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Industry News
Walmart reinvents the shopping experience with its alliance with OpenAI
Artificial intelligence recommendations are going to mark a before and after in retail purchases. Walmart y OpenAI They have gotten…
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Industry News
Free spins and no deposit bonuses: the most regulated loyalty strategy in online gambling
In the competitive world of iGaming, welcome bonuses, free spins and no deposit bonuses have been established for years as…
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Industry News
What is the best way to retain a customer in the digital environment?
Today we know that the best strategy is to eliminate all possible frictions and provide immediate solutions, in order to…
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Industry News
WPP and Google forge alliance that promises to redefine marketing in the age of AI
WPP y Google write a new chapter in their collaboration, announcing the extension of their alliance for another five years.…
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Industry News
This is the Pixel 10 Pro: the smartphone with which Google changes the rules of the game
Google has changed the rules of the game in the world of smartphones. Coinciding with the tenth anniversary of its…
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Industry News
Advertising is beginning to show its hoof in AI (but it still walks on eggshells)
AI is becoming increasingly ubiquitous in search results and the growing popularity of this formula inevitably puts on the table…
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Industry News
Goal is thrown into the automation pool with AI agents that connect brands and customers
The automation emanating from the AI ​​houses many possibilities in its entrails and the goal seems determined to exploit those…
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Industry News
New rules of the game: the advertising code with influencers reinforces digital transparency
This October 1 entered into force the update of the Code of advertising behavior through influencers, promoted by Self -controlthe…
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Industry News
Goal will be nourished by the conversations held with your chatbot to show advertising
The interactions born to the heat of the chatbots of AI are a valuable flow of information for advertisers. Meta…
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