How to highlight your furnished rent in Madrid and attract tenants

Madrid It is a city that never stops moving, and the market of furnished rentals It is not far behind. With so much offer available, it is not enough to have a beautiful and well located floor: you have to know how to highlight. The key? A good marketing strategy that helps you attract tenants and keep your rent always busy.

So if you want to know how to do it effectively and without complications, here we tell you the best strategies to promote your Furnished rentals in Madrid. Let’s go there!

Key strategies to effectively promote your furnished rentals in Madrid

High quality photographs

In the digital world, the image It is the first thing that attracts attention. Therefore, if the photos of your property are not attractive, it is likely that the possible tenants will pass without even reading the description.

To make sure that your photos are attractive, we recommend you invest in a professional photographer or, if you prefer to do it yourself, try to have good lighting, a quality camera and a well -maintained decoration. It also shows all spaces and highlights the details that make your rent special.

It also considers including a video or virtual tour. Today, many tenants prefer to see the property from the comfort of their home before deciding to visit it in person.

Publish your rent on specialized platforms

Publish your property in Specialized platforms as Bluegroundcan significantly increase your chances of finding a good tenant. These platforms offer wide exhibition and attract a specific audience that actively seeks temporary rentals.

In addition, these platforms usually include identity and background verification services, which provides greater security for both the owner and the tenant. And of course, it is worth saying that you do not forget to review the policies and rates of each platform before publishing your property to avoid unexpected surprises.

Social networks

Las social networks They are also a powerful tool to promote your furnished rent and reach a broad audience, without investing large amounts of money. Publish pleasant photos, videos showing the house and testimonies of satisfied tenants. Additionally, use attractive hashtags so that more people discover your property.

Google My Business y SEO local

If you have several properties for rent or a small accommodation management business, Google My Business It can help you gain visibility in local searches. To achieve this, record your property or business and optimize the profile with photos, attention schedules, address and links to your ads. Thus, your property will appear in the maps results and you will have more chances of capturing customers.

Also, optimize your ads and website with local SEO. Use relevant keywords and create useful content. This will attract traffic to your page and increase the chances of getting reservations.

Attractive offers and promotions

Who doesn’t like a good offer? And it is that promotions always work to attract new tenants. Therefore, It offers discounts For long stays, give the first week of rent or include additional services such as cleaning or transport from the airport.

The limited offers in time are also effective. Phrases such as “last opportunity to rent this incredible discount floor” generate urgency and motivate interested parties to make a quick decision.

Put your marketing strategy go and fill your rent today!

As you can see, to promote a furnished rent in Madrid there is not a single formula, but a combination of marketing strategies that allow you attract adequate tenants. If you follow these tips, you will see how your property begins to stand out and, with it, your opportunities for success in the real estate market will increase.