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Industry News
Meta reduces the price of subscriptions without ads by up to 40%
Meta has announced a significant reduction in the price of subscriptions to use Facebook and Instagram without ads in Europe.…
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Industry News
Amazon, the king of online shopping in Spain: an expanding market
Electronic commerce in Spain continues to consolidate itself as one of the most important distribution channels, and at the head…
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Industry News
Trump and influencers: a different strategy that cuts costs and conquers young people
In the 2024 presidential elections, Donald Trump surprised with a different strategy from what we are used to: the president-elect…
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Industry News
Meta boasts stellar results, but its advertising business slows slightly
The “boom” led by AI is going well for Meta, whose latest quarterly results produced copious green shoots. In the…
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Industry News
Meta has its own search engine powered by AI in the oven
Search engines powered by AI are on the crest of the wave and threaten to dethrone the almighty Google, which…
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Industry News
AI: a fundamental ally for a brand to dazzle during Black Week and Christmas
The Christmas season is a key moment for retailers and brands, with the top 40% of companies earning more than…
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Industry News
Influencers (and their neon lights) overshadow traditional media in the US elections.
The United States presidential elections are just around the corner and will be held overseas in just a couple of…
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Industry News
Why choose a Master in Digital Marketing?
He marketing digital It is, today, a crucial element for the success of any business today. In a world where…
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Industry News
Brands will be able to “gag” trolls who comment on their ads on Facebook and Instagram
Brands ads on Facebook and Instagram: the trolls that swarm on social networks put brands in severe trouble and not…
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