Saturday, November 27, 2021

Top 7 free web statistics tools

If you have a website or blog and use it one way, you are just posting content and not paying attention to how users react to it. Then it is important now to keep track of the statistics on the web.

Like the amount of traffic you get, the type of visitors you have, and how they act on your posts. And luckily, the world has a lot of free options available. So, in this post, Send How will list the best free web statistics tools that you will find on the Internet along with their specifications.

Number 1: Google tools

free web statistics tools – CiptaVisual

Google Analytics

One of the most popular and most used free web statistics tools, Google Analytics offers several valuable features for any website. You can track web traffic sources, volumes, on-site behavior, clicks, conversions, and more through a clean and easy-to-navigate interface.


In addition to giving you statistics about your website, Google Analytics also suggests improving the conversation rate and optimizing your website for better ranking in search engines. This includes tips on website acceleration, content management, visitor behavior insights, and benchmarking tools.

However, from CiptaVisual’s perspective, one area where this tool lag is a deeper analysis of real-time traffic. While Google Analytics provides real-time traffic reports, these are fundamental analytics. There are not enough convincing data like many other tools that Send way has used. Not to mention the interface is somewhat complicated for newbies because there are too many unnecessary cumbersome things.

Number 2: WordPress Tools

free web statistics tools – CiptaVisual

WordPress JetPack

If you have a WordPress website, you are most likely already using this popular WordPress JetPack plugin. In addition to other features, JetPack offers basic web analytics, and its simple interface makes it easy to use for beginners.

With the help of the JetPack plugin, you can view the total hits of individual posts, popular pages, keyword tracking, subscription tracking, visitor location, website behavior, and more so more.

While JetPack can be a boon for novice users, however, for users who require detailed and advanced statistics about their website, this may not be a boon. Good choice.

Number 3: Stat Counter Tool

free web statistics tools – CiptaVisual


Stat Counter is a tool that provides in-depth analysis of your website along with features to increase web traffic, generate leads and detect click frauds. You can also configure it to send customized weekly summaries via email to see at a glance how things are going.

Advanced Stat Counter features invisible counter, visitor activity tracking before and after visiting your website, heat map, search engine comparison, HTTPS website tracking, share access with team members, publicly display your web stats, check JavaScript stats.

However, Stat Counter’s free option can only be used to track up to 250,000 unique visitors per month. So it is a very good free web traffic analysis tool if you have a medium-sized blog.

Number 4: AWStats Tool

free web statistics tools – CiptaVisual


A single tool that works on the server-side instead of the web page, AWStats is an open-source analytics engine that can analyze multiple web pages running on a single server. Your web server must write web data to a file that the engine can read from to use it.

The number of visits, time spent on site, bandwidth usage, in/out pages, operating system and bandwidth used for each, tracking “bots visiting,” protecting against attacks by bots depth, keyword tracking and bookmark tracking are some of its features that Send Ways finds most interesting.

While not necessarily a drawback, AWStats does not offer too many advanced features. However, for a tool that is free to use and works on the server-side, this is a great choice.

Number 5: Open-source tool Open Web Analytics

Open Web Analytics

Another open-source analytics tool, Open Web Analytics, allows you to integrate its PHP API in your application API with just one click. Its features include traffic counting, support for multi-site analytics, tracking individual visitor behavior, tracking clicks, viewing heat maps, tracking subscriptions, the activity of repeat visitors over time, track in/out, and more.

What amazes me about OWA is that it hasn’t been updated in years, even though there’s a lot of room for improvement. All of its features (though not too extensive) work perfectly well. However, CiptaVisual’s biggest concern is its lack of updates. It’s means that the developer is no longer interested in their project.

Number 6: iPerceptions Tool


Unlike typical web statistics tools, iPerceptions is an advanced survey tool that provides a real-life visitor experience by taking short surveys on the website. It integrates well with Google Analytics, enhancing its functionality.

The iPerceptions survey asks four basic questions from visitors: who are they? Why are they here? How does your website work for them? And what should you fix on your website? This tool uses different strategies to ask these questions and makes it easy for visitors to answer them.

What I find a bit disappointing is that there are a lot of advanced web statistics features that iPerceptions offers, but there is a paid subscription. The free version only allows you to create surveys and integrate them with Google Analytics.

Number 7: Goingup Tool


If you want to track web analytics and SEO statistics, then GoingUp can be a valuable tool for you. It allows you to track the traffic behavior of individual pages to compare the performance of each page against another. You can also check where your visitors are coming from and where they are going next.

GoingUp features that interest Send way are that it shows keywords bringing in traffic, optimizes pages for effective SEO, allows for custom profiles of visitors, and Keyword research to draft better SEO strategies.

The only downside is that you can only monitor a single website through its free account with all these features. For those with multiple websites, they need to upgrade to the paid pro version.

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